Thought Leadership

I had the pleasure of participating in the Intuitive Modern Marketing panel with Chris Leising and Chris Ragognetti, facilitated by Susan Rylance. The hour together flew by, as the conversation had such engaging and magnetic energy fueled by the passion each leader brought to the table and the thoughtful questions posed. Here are a few insightful takeaways about Modern Marketing Leadership: 1. Modern Marketing leaders know that all teams must learn to speak the language of th

I recently attended the Marketing Brew AI virtual event where they brought together industry leaders to discuss the implications of AI on marketing and media. From fireside chats to practical insights, the event provided a comprehensive overview of AI's role in shaping the future of these industries. Here are a few key insights I gleaned from a few of the conversations. Fireside Chat with Devika Bulchandani, Ogilvy's Global CEO Devika Bulchandani, Ogilvy's Global CEO, shared

In the fast-paced and ever-evolving landscape of the business world, the concept of a modern marketing organization has emerged as a crucial element for companies striving to stay ahead of the curve. So, what exactly is a modern marketing organization, and what sets an effective one apart? At the heart of a modern marketing organization lies customer centricity, where understanding and meeting the needs of the customer are paramount. This approach guides the entire marketing

As more women step into leadership roles, many still face subtle and overt gender bias. Drawing on insights from “For Women, By Women: Courage, Compassion, and Authenticity in Leadership,” this article shares ten practical strategies to deepen business understanding, build credibility and allies, and advocate with confidence to help dismantle bias and foster more inclusive workplaces.

Explore how a growth mindset fuels innovation and culture. Learn practical tips to build a diverse team, encourage experimentation, and create an environment where new ideas and talent can thrive.

As the year comes to a close, technology leaders find themselves at a crucial juncture, trying to allocate remaining budget effectively. One of the smartest moves you can make as a tech leader is to invest in expanding your team with the right talent. This not only ensures that your projects are fully supported but also sets the stage for a successful year ahead. Here are some hot positions to consider staffing, and why they matter: Data Engineers: Why: Data engineers are ess

Welcome to the wacky world of 2023, where retaining top talent has become the holy grail for organizations. Strategies matter. Culture matters. Benefits are nice. But at the center of all of it is you, the leader. Yes, you. Your behavior, your consistency, and the environment you create will determine whether your best people stay or quietly start taking recruiter calls. Leadership: setting the stage for retention Your leadership is more than a fancy title on a business card;

The demand for skilled IT professionals is skyrocketing, and organizations across various industries are constantly on the lookout for top talent to fill crucial roles. However, recruiting for specialized IT positions, such as data analytics and engineering, software development and quality assurance (QA), and infrastructure and security, comes with its own set of challenges. The process can be time-consuming, competitive, and often requires expertise in navigating the ever-e